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More Case Studies
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Compassion in World Farming
To create a campaign for Compassion in World Farming for the Big Bus Challenge 2011.
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Fly Virgin Trains
Virgin Trains needed an impactful campaign to celebrate it's fastest ever service between London...
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Magners Golden Draught
Our role was to launch Magners Golden Draught to the UK on-trade. We were briefed to create an...
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Honda Jazz Launch
For the 2011 launch of the Honda Jazz, we created apan-European toolkit across digital and direct...
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NBA All Access
Ahead of Europe’s first ever basketball season games that was playing at The O2 in March this...
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Virgin Trains - Beat the System
Virgin Trains tasked us with counteracting the perception that it's tricky to find the best...
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WKD - Win Nothing
The Facebook campaign, named ‘Win Nothing’, is the first time WKD has used social media to...
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Virgin Holidays - Rockstar Service
Make Virgin Holidays famous for fabulous worldwide holidays by highlighting their brilliant...
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Wrangler - Engraved Life
Wrangler tasked us with creating a pan-European retail activation born out of the seasonal...
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Virgin Trains - Zombies
Elvis needed to challenge travellers to break their usual travel habits and highlight the...
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Sailor Jerry - ...Presents
Elvis was tasked with growing the brand from cult to cool using music as key hook, and creating...
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Premier Foods - Great Little Ideas
Develop a new brand to better leverage Premier Foods' portfolio of iconic brands through an...
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Drench - Goldfish
Elvis needed to deliver a customer activation campaign that embodied the brand platform of...
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Virgin Trains - Liverpool Wall
To drive awareness of the new, faster Virgin Trains' service by inspiring Liverpudlians to...
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Digital UK - Switchover
Briefed with the mammoth task of informing every single household in the UK of the analogue to...
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Peroni - Beradi Fashion
To bring to Peroni to life with the shared values of Italian craftsmanship and style by...
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The Brief
Virgin Trains needed an impactful campaign to celebrate it's fastest ever service between London and Birmingham, driven by Virgin's focus on the consumer.Our Solution
Delivered across digital and static outdoor, press, eCRM and social media, including escalator advertising and Facebook activation, the retro-style 'Fly Virgin Trains' campaign taps in to the 1950s golden era of commercial air travel growth. When the world instantly became more accessible, opening up fast and more frequent ways to travel. Like the Virgin Trains’ Birmingham to London service.